Brand Strategy
Is Your AI Product Built to Signal or Solve?
Signaling has its place. The problem is when teams confuse it with solving—believing a feature alone is the end solution, when in reality, it’s just the starting line.
Phil Ahad
Phil is Executive Partner at MOST Wanted Co, where he helps B2B and product-led companies unlock competitive growth through tech, AI, and transformation. Phil is formerly Chief Innovation Officer at PureSpectrum and Chief Digital Officer at Toluna.
